Why do I find pricing and packaging so stressful? If it isn't for a specific commission then designing and making can be a personal voyage of discovery, an insular, joyful experience. When it comes to pricing and packaging then the dreaded, yet longed for, third parties come in to play. Third parties judge your work, and therefore you, will it be considered good enough? Will they think it too pricey? Will they think that you are completely misguided in hoping that anyone would ever find you worthy to even think of yourself as an artist? In other words the self doubt and fear of judgement come creeping in whispering critical and derisory remarks in your ear. However, we all have to earn a crust so we have to find a little courage. Who knows, someone may even like what you do.
As I have been putting this off for a while I have at least two weeks of work ahead of ploughing through the business side of things. Its no use putting it off any longer but oh I do long to pick up a brush or a needle and get back to the work that I love where there is only me to decide whether my efforts are acceptable or even a little bit good. How I wish that I could be given a big, non-painful, injection of confidence.
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